J2911 is an emerging semi-sustainable luxury brand offering custom, innovative designs. Semi-sustainable, what does that mean? Some of her signature designs have fabric or elements that have been thrifted/recycled. J2911 loves the challenge of using what is available and creating a masterpiece. Taking something unwanted and making it royal. As a self-taught designer, this is how she began her journey creating garments. With limited funds, Designer Whitley would scour her local thrift stores for oversized garments that she could use for fabric. She would also deconstruct garments to learn the art of flat pattern making. Shortly after teaching herself how to sew, she received her first bridal gown order. From there, J2911 has manufactured custom wedding, bridesmaid, prom, pageant, and birthday gowns. Her motto is, “Make every moment a statement” She believes that no matter the occasion, your style should be making a statement. The J2911 brand aims to create statement pieces that will give our buyers confidence and showcase the beauty found in each and every one of us, while also playing their part in helping the planet.
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Meet the J2911 Designer, Whitley H.